About Us

We don't come from marketing. We come from the field.

HU³ was born where communication is lost and time is wasted: between production lines, warehouses, and operational offices.


We are an Italian team with 25 years of experience in industrial digitalization, who chose to create technology capable of listening and acting, not just analyzing.

This is why HU3.AI was born, a system that:

Listens
Understands
Acts
our why

Mission

We bring artificial intelligence to serve people, not to replace them.
We believe in AI that makes companies more human, aware, and predictive.

Vision

Anticipating the future is possible. With HU³, every business decision is based on knowledge, not intuition.

Our Values

We are not just any AI

Why we are different

Hu₃ was born from those who have experienced companies’ difficulties in the field.

This is why we design solutions that truly simplify work, respect human timing, and value every voice.

Here’s what sets us apart from everything else.

Them
Us
The Team

We are professionals. But first, we are people.

Emanuele Pedrona

CEO, CTO, FOUNDER

Luca Ziveri

CSO

Marco Tonetti

Product manager
UX/UI

Philip O'Neill

Backend Developer & Web Developer

Carmine Totera

Flutter
Developer

Leonardo Campanini

SMM &
Communications

They choose us because we are concrete, not because we make noise.

Hu₃ has entered Italy’s most selective acceleration and innovation programs.

We collaborate with companies that believe in technology serving people and have activated pilot projects with leading companies in their sectors.

  • Selected by CDP Forward Factory (admission rate: 0.2%)
  • Included in the Google for Startups Cloud program
  • Active partnerships with manufacturing companies throughout Italy
  • Pilot projects (PoC) launched with high operational impact companies

Our ethics

Technology cannot be neutral. It must have a direction. Ours is clear:

  • Data belongs to the user. Always.
  • We don’t sell, analyze, or track for others.
  • Our business grows only if we help people work better.